Nearly 80% of customers still value access to a physical branch—but too many institutions struggle to translate that foot traffic into real engagement.

So how do you turn every in-person interaction into an opportunity for growth?

This new guide from MANTL breaks down best practices for increasing in-branch adoption, including:

• How to empower frontline staff with the right tools
• Ways to align branch goals with broader business strategy
• Tactics to improve product cross-sell and customer retention
• Tips for creating seamless digital-to-branch experiences